Oscar Ratings Hit 7 Year Low; Number of People Watching Lowest Since 2009

87th Annual Academy Awards - Show

All the awards have been given out and it looks like the final numbers for the 87th Oscars are in. Running on ABC from 8:30-11:48 PM ET last night, the Neil Patrick Harris-hosted show garnered a 10.8 rating among adults 18-49 with 36.6 million viewers. That’s a 17% drop in the key demo from the final ratings for the 2014 Academy Awards and the worst the ceremony has done since 2008, when that show had a 10.68 rating. The total viewership for last night’s Oscars was down 18% from last year to hit a six-year low; the 2009 Oscars also had a total audience of 36.6 million.

The numbers for the 2015 Oscars could see further adjustment, as they did last year, but let’s just say it’s pretty certain they won’t be going up to 2014 or 2013 levels.

UPDATE, 8:07 AM: The ratings are coming in almost as fast as the awards were handed out during last night’s Oscars and preliminary fast nationals have the Neil Patrick Harris hosted show getting a 10.3/27 among adults 18-49. That’s a drop of 14% from the 12.1/29 that the Ellen DeGeneres-fronted Oscars pulled in last year for ABC on March 2. Viewershipwise, the 87th Academy Awards were watched by 34.6 million between 8:30-11 PM in the early results. That’s down almost 14% from the 40.2 million who watched the show over the same time period last year. While that number will change in later ratings, for a point of context the only lower number in the last few years was the 2008 Oscars, which had a final viewership of 32.0 million. The 2003 Oscars had an audience of 33.0 million, the worst the show has done this century.

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SOURCE: Dominic Patten

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