EchoLight Studios Seeks to Partner With Churches to Distribute Faith-Based Films

Former Pennsylvania Sen. Rick Santorum gestures as he speaks at the 40th annual Conservative Political Action Conference in National Harbor, Md. on Friday, March 15, 2013. (AP)
Former Pennsylvania Sen. Rick Santorum gestures as he speaks at the 40th annual Conservative Political Action Conference in National Harbor, Md. on Friday, March 15, 2013. (AP)

Rick Santorum, a former U.S. senator and 2012 GOP presidential candidate, has a plan that he believes could revolutionize the way faith-based feature films are distributed.

Santorum, CEO of EchoLight Studios, a faith-based movie company, told TheBlaze Wednesday about his company’s new endeavor that seeks to partner with churches in distributing motion pictures.

Through the new EchoLight Cinemas platform, Santorum said that films will now be directly released through ticketed events at churches across America rather than at traditional movie theaters.

“These are actually ticketed events. They’re theatrical releases in the church,” he said. “We’re changing the premiere of our films from a theatrical release to a [church] film release.”

Houses of worship are invited to sign up on the EchoLight Cinemas website, where faith leaders will be authorized to show films at church locations during a two-month window. Churches aren’t charged up front to show the films, though they pay EchoLight $5 for each ticket sold.

This dynamic gives pastors a number of options: they can sell tickets above that mark to make a profit, simply break even with $5 ticket sales — or, if they can afford to, buy out seats to offer free movie nights to their communities.

“There’s no risk to the church. We’re going to bring out a movie once every quarter,” Santorum said, noting that there’s no limit on the number of times movies can be shown within the designated premiere windows. “Our core market, our core demographic are folks who are Christians. What better place to premiere our movies than at the church?”

Click here to read more.

SOURCE: The Blaze
Billy Hallowell

Leave a Reply

Your email address will not be published. Required fields are marked *