Thanks to Kate Middleton, Ethical Fashion Label “Beulah London” Is Making a Worldwide Impact

Kate Middleton wears the the Sabitri dress from Beulah London. (Splash News/Beulah London/Carly Watson ITV Twitter/Splash)
Kate Middleton wears the the Sabitri dress from Beulah London. (Splash News/Beulah London/Carly Watson ITV Twitter/Splash)

Sex trafficking is a multi-billion dollar criminal industry, one where humans prey on other humans, most often women and children.

The world is slowly waking up to this modern-day slavery and seeking ways to fight it. One clothing company in the United Kingdom is working to help bring these victims from darkness to light.

Birth of Beulah
Sonagachi is the largest sex district in Calcutta, India. Each day more than 10,000 women stand in line to sell their bodies. Some enter the world of human trafficking so their families can eat or because poverty has left them with no other option.

These images and stories changed the lives of Lady Natasha Rufus-Isaacs and Lavinia Brennan in 2009.

“A lot of the local slum girls would come to this really small production unit in the afternoons, but that was so they wouldn’t be abused in the afternoons by the men in their village,” Brennan said.

“We would teach them how to sew and taught them very basic skills and it was from there then that we had the idea to set up the business. So I think it was inspiring to see their story, and experiencing it first-hand really motivated us,” Rufus-Isaacs added.

From that motivation, Beulah London was born.

“We both love fashion, we love dresses, we love dressing up and working in this after-care home, in the production unit in the afternoons,” Brennan said. “We realized it would be amazing to teach women skills that would then make them employable to help them live this sustainable alternative livelihood. As two girls we thought, ‘Let’s go into fashion.'”

Ethical Fashion
Beulah London is an ethical fashion label. It’s making a worldwide name for itself, thanks in part to one major high-profile customer: Kate Middleton, Duchess of Cambridge.

“When we first started the company, the vision was to have the women involved in the whole of the production,” Brennan explained.

“As we grew we realized that wasn’t quite possible, given their skill set. If you can imagine the average age of a girl being trafficked is 13, so there’s a lot of healing that has to go on before she can go into employment,” she continued. “So we decided to start small, partner up with companies on the ground who were working with women who’d been trafficked, companies like Freeset.”

The organization known as Freeset works to help Indian women escape the sex trade. They not only teach useful skills, but empowerment as well.

In a video produced by the organization, some of the former victims of sex trafficking speak of the freedom they now have.

“It was a very painful life in the line. There were days when I didn’t eat. Now God has taken care of me; I’m much better,” one woman said.

“I’ve given up the line; I have freedom. I can talk with everyone and tell them I don’t belong there anymore,” another said.

Click here to read more.

Caitlin Burke

Leave a Reply

Your email address will not be published. Required fields are marked *